Monday, August 23, 2021

Grab Attention with Colorful Marketing Materials


Do you print your marketing materials in-house? Do you feel that lately your prints have been looking dull or lifeless?

Have you been printing in black and white to save money?

If you want to give your marketing a boost, consider printing in color to set yourself apart from the competition! To get the most out of your color printing, follow our best practices like choosing the right paper quality and printer settings.

Printing in color has been proven to be effective in marketing, and we can help keep you supplied with the color ink and toner that you need!

Call MCS for All Your Brother Color Printer Needs in Ann Arbor!


We truly care about the Ann Arbor community and want to continue to build relationships with small businesses and non-profit organizations. We can help with all your printer supply, labeling, and printing needs, including on-location printer repair in Ann Arbor and the surrounding areas.

If you’re purchasing a new laser printer or need advice about which printing solution is best for your home or business, we can help. Contact us today to discuss your needs!

Monday, August 16, 2021

Color Printing in Marketing: Attract More Customers!


Looking for a way to give your print marketing materials a boost? 

Color printing is so important to businesses trying to make a great first impression. If your printer can’t handle it, you may have to spend money using a professional printing service, which could have a negative impact on your overall marketing budget.

We can help! Optimizing your printing is a great way to save money and keep your printing process in-house. Being able to print your own marketing materials also ensures you can communicate your business ideas to potential customers whenever you need to.

“Research shows that color-coding data improves immediate comprehension— conveying information faster and with better staying power,” according to Post-It, the producer of colorful, small note-paper.

Read more about the power of color printing on our website!

Call MCS for All Your Brother Color Printer Needs in Ann Arbor!


We truly care about the Ann Arbor community and want to continue to build relationships with small businesses and non-profit organizations. We can help with all your printer supply, labeling, and printing needs, including on-location printer repair in Ann Arbor and the surrounding areas.

If you’re purchasing a new laser printer or need advice about which printing solution is best for your home or business, we can help. Contact us today to discuss your needs!

Monday, August 9, 2021

Using Color Prints to Boost Marketing Efforts


Trying to grow your business in the community?

Want to make your marketing materials stand out among the competition?

Whether you’re going to networking events or sending out mailers, color prints are a great way to make an impression. Canva, an online graphic design tool, reports the majority of people make their decisions about a product or brand based on the color of a document or label.

However, if your printer only puts out lifeless, dull images, you could be doing yourself a disservice! 

Here’s our best practices to keep your color prints looking vibrant:

  1. 1Consider the paper quality. Lower quality paper may cause the color of your documents to bleed or look dull. Regular copier paper isn’t great quality, so when you print in color, consider photo paper or cardstock.  
  2. What are your printer settings? Sticking with the default printer settings is normal, but probably won’t work well for color printing. If you’re exclusively printing in color, consider changing the settings to increase the print resolution. Some printers can be changed to a “color mode” in order to optimize color printing.

Read more about color printing on our website!

Call MCS for All Your Brother Color Printer Needs in Ann Arbor!

We truly care about the Ann Arbor community and want to continue to build relationships with small businesses and non-profit organizations. We can help with all your printer supply, labeling, and printing needs, including on-location printer repair in Ann Arbor and the surrounding areas.

If you’re purchasing a new laser printer or need advice about which printing solution is best for your home or business, we can help. Contact us today to discuss your needs!

Monday, August 2, 2021

Looking for a Cost-Effective Color Printer?


Are you shopping for a cost-efficient color printer for your business?

Are you overwhelmed by the cost of printer cartridges and ink that you spend each month?

If you’re buying a new printer for your business needs, it’s not just the price tag of the unit itself you should be paying attention to!

A Color Printer is Cost-Efficient if…


… The price is right.
While overall price isn’t the only factor to consider when shopping for a printer, it is certainly still something to factor in. Generally, printer cost goes up when the unit has more features. If you’re a home user, chances are you won’t need the high speed, high-capacity performance of a business feature. If you’re a business owner with high volume printing needs, spending a bit more on a more advanced printer will better accommodate your needs.

… The cost per page is low.
Your printer’s cost per page is the most important factor to consider when shopping. Different ink cartridges are designed to print a certain number of pages before it needs to be replaced. Laser toner cartridges have much higher page yields compared to ink cartridges. Even though toner cartridges cost more, the cost per page of a laser toner is still much lower. In the long run, laser printers are generally more cost-efficient.

… Compatible cartridges are available for your printer. Most original brand cartridges are not cheap! Today, there are several other options, like third-party consumables in the form of compatible and remanufactured ink cartridges. These ink cartridges offer customers a way to cut their print costs by as much as 50% or more.

Read more about printing in color on our website!

Call MCS for All Your Brother Color Printer Needs in Ann Arbor!


We truly care about the Ann Arbor community and want to continue to build relationships with small businesses and non-profit organizations. We can help with all your printer supply, labeling, and printing needs, including on-location printer repair in Ann Arbor and the surrounding areas.

If you’re purchasing a new laser printer or need advice about which printing solution is best for your home or business, we can help. Contact us today to discuss your needs!